First Down Provo

First Down Provo Logo

First Down Provo is a free community celebration in the heart of Downtown Provo, brought to you by Explore Utah Valley and BYU, kicking off the start of Big 12 Conference football in style. Expect a live performance from 19 Miles Per Hour, fire dancers, food vendors, local shopping, kids activities, and free Swig drinks to the first 2,000 attendees. Come hungry, come loud, and come ready to celebrate with Cougar Nation!

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Live Music - 19 Miles Per Hour

First 2,000 Swig Drinks are FREE

First Down Provo - ECU by Aaron Cornia 4

Cougs Care Food Drive

Fire dancer performer at a BYU football game, similar entertainment featured at First Down Provo

Fire Dancers & Entertainment

Event Details

Friday, September 11 | 6:00 to 9:00 PM
Old Courthouse County Grounds | Downtown Provo
Free and open to the public
Getting there: ride UVX right to Downtown Provo

Presented by Explore Utah Valley, Utah County, BYU Athletics, Provo City, Downtown Provo Inc., and the BYU Alumni Association

First 2,000 fans get a free drink from Swig | Merchandise available from the BYU Store

Give Back on Game Day First-Ever Cougs Care Service Project in Provo

Cougs Care gives back to communities visited during the BYU football season. For the first time it will be in Provo and on National Day of Service during Hunger Action Month to benefit the local food bank.