@Geneva Rising:
How one master-planned community turned the tide in a tiny Utah town
by Emily Haleck, @geneva Public Relations Manager
VINEYARD, Utah (Aug. 3, 2018) – Vineyard, Utah has gone from 139 residents in 2010 to over 14,000 today—a growth rate of nearly 10,000 percent that makes it the fastest-growing city in Utah. Nestled in the heart of Utah County between Orem and Utah Lake, Vineyard has contributed to the Provo-Orem metro area being ranked third on Forbes’ 2017 list of the fastest-growing cities in the U.S. and by USA Today as no. 11 in its 2018 list of fastest-growing cites.
The reason for Vineyard’s growth can be largely attributed to the development of more than half the city’s landmass—1,700 of 2,800 acres—formerly occupied by Geneva Steel. Since the purchase of the mill site by developer Anderson Geneva in 2005, the land continues to undergo extensive cleanup and environmental remediation, opening to residential tenants in 2011 as part of the @geneva mixed-use master-planned community. It is no coincidence that the city’s growth rate began picking up around the same time—and still shows no signs of slowing, with approximately 300 new residents calling Vineyard home each month.
“Vineyard is experiencing explosive growth, and we are in the thick of it,” said Stewart Park, project manager for @geneva. “By 2025, @geneva is expected to have over 26,000 residents, contributing significantly to Vineyard’s expected population of 50,000 by 2030. It will also employ about 20,000 people—five times the number that was employed at Geneva Steel during its peak. @geneva has already proven to be one of the city’s primary contributors of economic growth and is poised to become one of the state’s most vibrant live/work/play venues.”
Anderson Geneva will soon begin the final phase of remediation for @geneva, making the last 550 acres available for development. The focal point of this newly developed land will be the Vineyard Town Center, which will include office space, retail shopping, restaurants and various residential units.
Utah Valley University will also have a presence at @geneva as it doubles its current footprint with plans that include the relocation of its special events center, a new soccer stadium, administration buildings, classrooms and a convention center.
All of this development will be supported by one of three intermodal hubs in the state to house both FrontRunner commuter rail and Trax light rail, as well as the new 7-lane Vineyard Connector and three 1-15 exchanges.
About @geneva
@geneva, a project of Anderson Development, is a 1,700-acre master-planned mixed-use community in Vineyard, Utah. Learn more about one of the country’s premier live/work/play developments at genevautah.com.
